Some digital copywriters hate to write SEO content, saying they prefer to write for human readers rather than search engines. The truth is, if search engines like Google don't read what you write, no human reader ever will -- they simply won't be able to find it. Which is why every word I write for GoDaddy.com is Search Engine Optimized.
If your medium is digital, you simply must know your way around SEO. I also write social media posts for GoDaddy Garage, equally valuable to marketing and SEO efforts.
2016 CASE award winner
Cate Barker has been making technology seem easy for over a decade. As a Senior Writer at GoDaddy, she produces search engine optimized content for a site that's translated into 26 languages and receives 1 million unique visits every day.
Over the last 20+ years, Cate's written print and digital marketing materials for John Deere, Amana, and other clients in higher education, health care, city government, law, financial services, logistics, utilities, and retirement living.
"Cate is rock solid. Her wealth of experience makes her versatile, and she can adapt to any audience on the fly. I can't think of a better marketing partner."
- Lily Liang, GoDaddy Product Marketing